Challenge
WIN-911 Software is an Austin Texas-based technology firm. They make real-time alarm notification applications that alert personnel in big industries of problem conditions. Places like oil refineries or power plants. The industrial internet of things. They needed a new website and a strong brand identity to better serve existing customers while communicating its offerings to potential clients.
Solution
Over the past 10 years we have worked with WIN-911 Software to develop their brand, their voice and tone- straightforward, unencumbered, direct, action-oriented. We developed graphics, imagery and diagrams to reinforce this straightforward approach.
The website showcases why they are the worlds leading alarm notification software provider, providing the conduit to sell their products, provide tech support and to educate their customers, and connect partners and integrators.
The Results
In B2B marketing, clarity and consistency are your secret weapons. Clear messaging, consistent branding, and a smooth buyer journey are critical to closing the deal. WIN-911 Software today is the worlds lead alarm notification software in the industrial automation world.
Sales growth has continued to increase year after year, and WIN-911 has expanded its sales and support staff to handle new sales and enter into new verticals. We have continued to support them with a robust e-commerce solution as well as providing them with marketing support including content development, social media integration, and video production.
Deliverables
Web Design
Branding
UI/UX
Content Development
Marketing Support
