Hi.
I'm Chris Fagan—I'm a graphic designer who gets 'it'— business strategy, marketing, design and technology.
I help business with print, web and social media creative, so companies can build their brands—tell their story, and win in the marketplace. I take advantage of design, marketing know-how and magic, to build brands, and improve marketing effectiveness. Have a look at my portfolio and contact me if you think I can be of service to you.
SERVICES
Strategy-driven creative
I contribute creative strategic approaches to web design, print, and social media. I also generate measurable results in areas such as viral and email direct marketing. My experience with the process of creating and building brands can help your organization to be strategic about design with the highest degree of professionalism and polish.
BRAND IDENTITY
- Branding programs
- Logo development
- Graphic standard guides
PRINT
- Corporate brochures
- Product brochures
- Data sheets
- Folders
- Annual reports
- Product catalogs
INTERACTIVE
- Web site design, production
- Mobile user interface design
- E-commerce site development
- Corporate presentations
- Product presentations
DIRECT & INTERNET MARKETING
- Direct mail strategy
- email direct marketing
- Search engine optimization
PROCESS
Business value by design
- My simple and straightforward six-step process ensures maximum value for clients. Clients have found the process to be scalable and flexible enough to meet the business needs of a full range of design and communications assignments.
- From initial concept through to launch, My commitment to your success—and attention to detail—will help your organization build relationships, forge customer loyalty and achieve measurable results from your marketing communications investment.
1. Analyze Determine the scope and objectives of the project.
2. Research Review key marketing strategies, target audiences, demographics,
challenges and budget to determine goals and objectives.3. Create Brainstorming ideas, develop key messages, as it relates to client goals and objectives.
4. Refine Fine-tune one design direction including the refinement of key
messaging and visuals and begin production of required collateral.5. Deploy Manage suppliers, pre-press coordination, press checks, production, quality
assurance, web software, advertising and media placement, shipping and delivery.6. Follow up Review and assess the project’s successes and challenges and review next steps.
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WEB DESIGN
Burgoo Bistros
Burgoo Bistros is a popular neighbourhood bistro with four locations in Vancouver. Its known as a homey, rustic, authentic place to enjoy good food. Like any restaurant today, they need a website to connect with a more mobile customer, support their social media strategies and reflect their unique brand experience. Mobile friendly website was a must.
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WEB DESIGN
PC TRIADD
PC TRIADD is a world-class R & D lab that is integrated with Vancouver General Hospital’s highly regarded Prostate Centre. To help PC TRIADD to better position its research services to potential partners, I collaborated with brand marketers OutsideIn Communications on fresh branding for PC TRIADD. In the mix? A new logo, brochures and a website.
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Mobile UX DESIGN
Mobile 9-11
WIN-911 isn't your average app. This is a real-time alarm notification app that alerts personnel in big industry of problem conditions. This is an app for guys overseeing systems at oil refineries or power plants. No angry birds here. Included was a new brand identity - product logo, color scheme and iconography that conveys the quality and reliability of the technology. User Interface designs were created for the iphone, Android and Blackberry operating systems.
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BRAND BUILDING
Analytica Software Systems
Analytica builds tools that enable companies to better measure, understand and track data that's critical to their businesses. Analytica needed a brand identity to cement credibility, better position its product line, and showcase how its solutions deliver high value to both clients and business partners.
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BRAND BUILDING
Facet Advisors
Facet Advisors are a mid-sized Chartered Accountancy looking to rename and relaunch their services. Working with OutsideIn Communications we developed a brand identity, website and print material that positions Facet as professional, progressive firm.
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iPhone APP DESIGN
The 40 Day Challenge
Working with Sasamat Blue, I designed the user interface for their iPhone application 'The 40 day Challenge'. Targeting the yoga crowd, the design challenge was to develop a clean user interface that could be customized for partner resellers. Four color schemes and custom iconography were developed.
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WEB DESIGN AND DEVELOPMENT
The BI Builders
The BI Builders, a fast-growing business intelligence solutions provider, needed a website to consolidate all their marketing efforts--from email marketing to events and webinars. The engagement required a complete rebranding effort as well as the implementation of a powerful, yet easy-to-use, content management system, or CMS.
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WEB DESIGN AND DEVELOPMENT
SAP BusinessObjects
We teamed with SAP BusinessObjects to develop a dynamic Flash-based microsite that promoted the basics of business-intelligence solutions to new prospects. To increase conversion rates, the site engaged potential and existing customers with a clean web design that highlighted compelling video and product demonstrations.
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PRINT DESIGN
Business Objects
SAP BusinessObjects needed a high-level solutions brochure aimed at the pharmaceutical industry to promote a new partnership with Deloitte Consulting. We developed and produced a clean, uncluttered layout that conveyed sophisticated information about the partnership’s business-to-business (B2B) expertise.
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EVENT BRANDING
Khanna Research
Khanna Research required a powerful brand identity, event signage and a web site to promote an upcoming high-profile conference on the psychological and mental health impacts of climate change.
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BRAND IDENTITY
Watchdog Network Security
Nothing says security like a big mean dog. Enough said.
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BRAND BUILDING
Whole Family Nutrition
Whole Family Nutrition is a Vancouver based nutritionist who also happens to be my neighbour. She needed a brand identity and website to help launch her business. A great photo shoot inspired the design of her website and print material.
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BRAND BUILDING
The BI Builders
The BI Builders are business consultants who assist companies with business-intelligence solutions. They’re young, smart and know their stuff. The company’s brand identity encompasses this confidence, clearly differentiating them from lackluster competitors.
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BRAND BUILDING
BC Care
We developed a comprehensive marketing-awareness campaign—combining print, web and email marketing—for the BC Care Providers Association. The goal was to engage and grow the organization’s membership base. The result was… more members.
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WEB DESIGN AND DEVELOPMENT
SAP
This microsite we developed has proven an effective tool for communicating SAP sales initiatives and promoting the SAP-Deloitte business alliance.
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PRINT DESIGN
PC TRIADD
PC TRIADD is a world-class R&D lab that is integrated with Vancouver General Hospital’s highly regarded Prostate Centre. To help PC TRIADD to better position its research services to potential partners, we collaborated with brand marketers OutsideIn Communications on fresh branding for PC TRIADD. In the mix? A new logo, brochures and a website.
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BRAND BUILDING
Misc. Logos
Misc. Logos. These are logos we have developed over the years, for some reason or another, we like.
ABOUT
“Creative. Consistent.
Never short of good ideas.”
I have worked hard the last 15 years designing for clients ranging from major corporations to entrepreneurial start-ups. I have conceived and produced successful projects for companies including Business Objects, Deloitte, Nexterra Systems, Analytica Software Systems Inc., PwC, Vancouver Coastal Health, and SAP. I am a graduate of Emily Carr Institute of Art and Design.
CONTACT
Have a design project
you need help with?
Phone
+1 604 868 7110
chris{@}christopherfagan{dot}com